Freelance IT Consultant · DACH · Remote

Alexander Ohl
— I build systems that work for you.

Founder of Pragma-Code with 15+ years of experience: AI automation, modern web development, SEO & GEO and e-commerce — from concept to measurable results.

AI Automation Web Development SEO & GEO E-Commerce

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alexander@ohl — zsh

Alexander Ohl at the Pragma Code office — Available for projects Alexander Ohl · Founder, Pragma-Code DACH · Remote

15+

Years of experience

40+

Projects delivered

Languages, fluent

<24h

Response time

01 — Expertise

How I move businesses forward

AI Automation

RAG pipelines, n8n workflows and autonomous AI agents that take over routine processes — safely integrated into existing systems.

RAGn8nAgents

Web Development

Fast, maintainable websites and applications with React, Next.js and Astro — performance and Core Web Vitals included.

ReactNext.jsAstro

SEO & GEO

Technical SEO plus Generative Engine Optimization: structured data, llms.txt and content that AI search engines cite.

Schema.orgllms.txtAI Search

E-Commerce

Shops that sell: WooCommerce, Shopify and JTL — from product pages to conversion optimization.

WooCommerceShopifyJTL

02 — Career

From the engine room to AI

From the frigate "Bayern" through system administration and agency work to independent IT generalist — every station sharpened the systems thinking that goes into every project today.

2024

Founder & IT Generalist

Pragma-Code

IT consulting for SMEs: AI automation (RAG, n8n), full-stack web development, SEO and e-commerce.
2023

PPC Manager / User Acquisition

Next Choice Agency

Paid media and data-driven funnel optimization. Through Studio 360°, supported agency clients — including Alando in Osnabrück (hotel, bar & event venue).
2020

Founder, Digital Agency

Studio 360°

International digital agency for web development and online marketing.
2018

IT Freelancer

Self-employed · Remote

Remote projects in IT, web, SEO and online marketing for clients in Germany — up to seven in parallel.
2016

Founder & Managing Director

OHLcenter EDV

Own web and IT agency: web design, online marketing, SEO, Google & Meta Ads, CRM integration, sales automation.
2013

Marketing Manager

Netrise Solution GmbH & Co. KG

Built up sales, import/export of Cisco, HP and Juniper systems.
2012

System Administrator

Jewish Community of Osnabrück

Responsible for the entire IT infrastructure: IT training room with 20 PCs, fiber-optic connection, member database, NAS server, campus-wide networking.
2010

Electronics Technician, Automation

EST GmbH

Assembly and commissioning of automation and control technology.
2009

IT System Administrator

KiKxxl GmbH

Maintenance and support of IT systems in live operation — first professional role.
2005

Navy Serviceman (4-year term)

German Navy · Wilhelmshaven

Service aboard the frigate "Bayern" (F217).

Education

2013 Mechatronics studies · Osnabrück University of Applied Sciences2009 Abitur (evening school) · Sophie Scholl Evening Grammar School2004 Vocational college, IT · BBS Bersenbrück2004 Secondary school certificate · Realschule Neuenkirchen

03 — References